The territory tourism development strengthen
its identity,
character and attractiveness
SCD Studio Consulenza Direzionale
dott. Adriano Martorana
Contact
1. Tourism Master Plan. Articulated in:
- Fact-finding phase to get knowledge of the
territory and evaluation of its economic
potential.
- Strategic proposition phase based on the
logic of sustainable tourism development.
The tourism development operational Plan:
- Sketches different situations and tourist
vocations outlining, according to real resources
and potentialities of the territory, the
national and international demand segments
and particularly the european one, as deemed
of interest both under qualitative and rent
ability aspects.
- Defined the tourism development strategic
lines (infrastructures, tourist services
and strategic marketing).
- Envisage operational actions both for tourism
development (accommodation facilities, food
and catering, natural beauties, services
etc.) and for the functional and qualitative
improvement of related products.
- Plans the operational actions of national
and international marketing aimed at creating
a dynamic growth trend incoming tourism.
2. Technical assistance to both public and private entities for
the implementation of actions for:
- Preparation of tourism plans.
- Tourism operational marketing on national,
european and international markets.
- Collaboration and commercial support for
the identification, selection ad acquisition
of italian high-quality products in the
culinary
sector, according to specific requirements
of private structures working with international
systems and hospitality chains.
SCD designs Master Plan for the tourism sector
and provides technical assistance in the
operational phase.
Italian
English
TOURISM
MASTER PLAN
Tourism Master Plan